{
    "id": "iagian2024ion",
    "type": "article-journal",
    "title": "Assessing the experiential marketing and customer value to develop the customer satisfaction",
    "container-title": "Insight Management Journal",
    "volume": "4",
    "issue": "2",
    "publisher": "Forum Kerjasama Pendidikan Tinggi",
    "issued": {
        "date-parts": [
            [
                2024
            ]
        ]
    },
    "author": [
        {
            "family": "Siagian",
            "given": "Hendra Sakti Putra"
        },
        {
            "family": "Octoyuda",
            "given": "Edgar"
        }
    ],
    "page": "",
    "DOI": "10.47065/imj.v4i2.318",
    "URL": "https://actanova.mediadigitalpublikasi.com/journals/articles/assessing-the-experiential-marketing-and-customer-value-to-develop-the-customer-satisfaction"
}