{
    "id": "ertiwi2024hop",
    "type": "article-journal",
    "title": "Pengaruh Lifestyle, Diskon, dan Iklan Produk Fashion terhadap Impulse Buying pada Generasi Z di Yogyakarta melalui Media Tiktok Shop",
    "container-title": "Jurnal Bisnis dan Komunikasi Digital",
    "volume": "1",
    "issue": "4",
    "publisher": "Indonesian Journal Publisher",
    "issued": {
        "date-parts": [
            [
                2024
            ]
        ]
    },
    "author": [
        {
            "family": "Pertiwi",
            "given": "Rizki Awaliah"
        },
        {
            "family": "Prasetya",
            "given": "Bangun Putra"
        }
    ],
    "page": "9--9",
    "DOI": "10.47134/jbkd.v1i4.2752",
    "URL": "https://actanova.mediadigitalpublikasi.com/journals/articles/pengaruh-lifestyle-diskon-dan-iklan-produk-fashion-terhadap-impulse-buying-pada-generasi-z-di-yogyakarta-melalui-media-tiktok-shop"
}